Published: 2023-09-301

Ethical Competence: Teaching Model According to the National Communication Association

Małgorzata Laskowska
Społeczeństwo i Polityka
Section: Articles
https://doi.org/10.34765/sp.0323.a04

Abstract

Ethical competence is now, not only in the media but in every workplace, a particularly valuable skill. It is acquired or refined, among other ways, during education, such as in communication ethics classes. Therefore, the research objective was to determine the teaching model of communication ethics according to the American association, the National Communication Association. This teaching model was identified based on descriptions of communication ethics courses available on the association’s website. Research questions included, among others, What teaching model of communication ethics is promoted by the National Communication Association? What topics are addressed in the teaching of communication ethics? One of the research hypotheses is: Teaching communication ethics according to the National Communication Association is universal, suitable not only for journalists but also for other professions. The content analysis method was employed in the study. The obtained results can contribute to international educational exchange in improving both formal and informal teaching of communication and media ethics.

Keywords:

ethical competence, communication ethics, National Communication Association, journalism education, teaching ethics

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Citation rules

Laskowska, M. (2023). Ethical Competence: Teaching Model According to the National Communication Association. Społeczeństwo I Polityka, 76(3), 61–80. https://doi.org/10.34765/sp.0323.a04

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